The reason the US’s image increased so much within one year is due to the improvement in the following dimensions: Exports, Governance, Culture, People, Tourism and Immigration/Investment. Since the election of President Obama, the global image of the US has vastly improved throughout the world. This has had a major impact on America’s overall brand:
“In reality, and generally speaking, it seems like the United States, more than improving its image on the world, has been restored to its rightful spot as the world’s first economy. As the richest and most powerful country in the world, being at the 7th place was a freak of nature – an evidence of how awfully former President Bush had managed America’s image. Now, the country has recovered its natural position as the most admired country in the world.” [1]
As an American (or members of the international community), do you agree with this assessment?
I agree the US's image has improved after Obama was elected in 2008. When he was elected even people in Europe were celebrating his win. Unfortunately, George W. Bush was not favored as much as other US presidents around the globe. Therefore, this might have had bad impact on US's image.
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